How do I create an Event-Based Autoresponder? Watch video

In the Dashboard menu, go to Messages >> Create Autoresponder and choose an action to trigger the email.

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1. Clicked: If a subscriber clicks a specified link in message A, then message B is sent.

You can choose the days when the message can be sent or exclude some days of the week. Choose whether to send the message immediately, with time delay or at an exact time (Time Travel available). Check Recurrence to send message B every time the subscriber clicks the link. At the bottom of the page click Save or Save and Publish.

2. Opened: If your subscriber opens message A, then message B is sent.

Choose whether to send the message immediately, with delay or at an exact time (Time Travel available). Check Recurrence to send message B every time the subscriber clicks the link. At the bottom of the page click Save or Save and Publish.

3. Subscribed: This triggers a message when a contact subscribes to a particular campaign (or changes to a different campaign).

Choose whether to send the message immediately, with delay or at an exact time (Time Travel available). At the bottom of the page click Save or Save and Publish.

Note: contacts added with status “none” will not be sent with this message, that is why please make sure your web form advanced settings are set to add contacts to the initial message.

4. Goal reached: This triggers an email when a subscriber reaches a specific page with a conversion goal (e.g. completes an order and reaches the “Thank you for your order” page). Other typical subscriber actions: loads file, purchases product, registers for event, or sets up account.

Choose the campaign(s) and select the goal. In the second step, choose the message and select when it should be sent. Check Recurrence to send the message every time the goal is reached. At the bottom of the page click Save or Save and Publish.

5. Data changed: Message is triggered by a change or modification of a custom field value. Choose the campaign, custom field, and action:

–       Custom field is changed: triggers the email if the custom field value is changed to a value you specify; for example, if custom field Age changes to 21 then send the message.

–       Custom field is modified: triggers the email if the custom field value is modified in any way.

Choose when you want to send the message. Check Recurrence to send the message every time the custom field is changed. Then create a message or choose an existing message. At the bottom of the page click Save or Save and Publish.

6. Autoresponder sent: If subscriber receives autoresponder A (because they performed a specified action) then autoresponder B is sent as well. Note: The timebased and “subscribed” autoresponders cannot be set as conditions here.

Delivery options: sign up, delay, custom, time travel, recurrence and time travel. You can use an existing message or create new one. At the bottom of the page click Save or Save and Publish.

This autoresponder enables complete automation of the email marketing process with cycles or loops of messages.

7. Birthday: This message can be triggered by any specific event date, such as birthday.

First, create the custom field type “date” under Contacts>>Custom fields. In the Create Autoresponder section, choose the campaign and a custom field. Choose when the message should be sent, then choose an existing message or create a new message. You can also choose days to send the message. At the bottom of the page click Save or Save and Publish.

To learn how to create a time-based autoresponder click here.
To read the manual on creating Autoresponders 2.0 click  here.